Why GRM is the first metric investors check
As real estate investing communities such as BiggerPockets emphasize, investors screen dozens of deals before they find one worth analyzing in detail. GRM is the fastest filter: divide price by annual rent, get a single number, compare against your market's typical range.
It takes seconds and immediately tells you whether a property is plausibly cash-flow positive or whether you're paying for appreciation.
Cap rate gives a more accurate picture but requires NOI, which means estimating expenses. GRM only requires two numbers from the listing.